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Business Tools & Automation

Tanmoy Hossain
January 1, 2025

Stop Paying for Software You Don't Need

Most growing companies accumulate tools:

  • A CRM that's half-configured
  • Three different project management tools
  • Manual processes that "someone should automate someday"
  • Integrations held together with Zapier and prayers
  • Subscriptions nobody's reviewed in years

We've helped companies dramatically reduce their SaaS spend while improving capabilities. Not by removing tools people needed, but by eliminating redundancy and building what actually fits.


What We Do

Process Automation

The Problem: Your team spends hours on manual tasks that should be automated.

What We Deliver:

  • Process mapping and bottleneck identification
  • Automation design and implementation
  • Integration between existing tools
  • Documentation and training

Examples:

  • Lead qualification workflows
  • Customer onboarding sequences
  • Report generation and distribution
  • Data entry elimination
  • Notification and escalation systems

System Integration

The Problem: Your tools don't talk to each other. Data lives in silos. Someone manually copies things between systems.

What We Deliver:

  • Integration architecture design
  • API connections between systems
  • Data synchronization setup
  • Error handling and monitoring

Common Integrations:

  • CRM to Accounting systems
  • Marketing tools to Sales tools
  • Customer support to Product analytics
  • HR systems to Access management

Tool Consolidation

The Problem: You're paying for overlapping tools, unused features, and subscriptions nobody manages.

What We Deliver:

  • Subscription audit and cost analysis
  • Consolidation recommendations
  • Migration planning and execution
  • Training on consolidated toolset

Typical Savings: 20-40% reduction in SaaS spend


Custom Internal Tools

The Problem: No off-the-shelf tool does what you need. You're bending software to fit your process.

What We Deliver:

  • Requirements gathering
  • Custom tool development
  • Integration with existing systems
  • Ongoing maintenance

Examples:

  • Custom dashboards and reporting
  • Internal admin panels
  • Workflow management tools
  • Data processing utilities

Our Approach

Business First, Technology Second

We don't automate for the sake of automation. Every project starts with understanding:

  • What's the actual problem?
  • What's the cost of the current process?
  • What's the simplest solution that solves it?

Build vs. Buy

We're honest about when to build custom and when to use existing tools. If Zapier solves your problem, we'll tell you. If you need something custom, we'll build it right.

Maintainable Solutions

We don't build fragile automations that break when someone changes a field name. Solutions are documented, monitored, and built to last.


Technology Stack

Automation Platforms

  • Zapier / Make (Integromat)
  • n8n (self-hosted alternative)
  • Custom scripts when needed

Integration

  • REST APIs
  • Webhooks
  • Database connections
  • Custom middleware

Internal Tools

  • React / Next.js for dashboards
  • Python for data processing
  • PostgreSQL / Airtable for data storage
  • Retool for rapid admin panels

Common Tool Integrations

  • Salesforce, HubSpot, Pipedrive
  • Slack, Microsoft Teams
  • Google Workspace, Microsoft 365
  • Stripe, Xero, QuickBooks
  • Notion, Asana, Linear

Our Approach to Business Tools

Most companies accumulate tools without strategy. Here's what I've learned:

Overlap and redundancy Three project management tools. Two CRMs. Five integrations doing similar things. Everyone picks their favorite, nobody consolidates. We audit what you're actually using and eliminate the overlap.

Enterprise features for startup teams You're paying for features you'll never use because the sales rep convinced you you'd "grow into it." We right-size your tools for your actual team and usage.

Manual workarounds Someone's spending 2 hours a week copying data between systems because "we'll automate it eventually." We identify these patterns and actually automate them.

Forgotten subscriptions That tool you trialed last year? Still on the card. Nobody remembers why. We find these and kill them.

The goal: Not to be cheap, but to be efficient. Every pound spent on redundant tools is a pound not spent on growth.


Engagement Models

Assessment & Roadmap

We audit your current tools and processes, then provide a prioritised improvement plan.

Deliverable: Report with cost analysis, quick wins, and strategic recommendations Timeline: 1-2 weeks

Implementation Project

We execute specific automation or integration projects from your roadmap.

Deliverable: Working automation with documentation Timeline: 2-8 weeks depending on scope

Ongoing Optimization

Monthly retainer for continuous improvement of your business tools and processes.

Includes: Regular reviews, small automations, troubleshooting, recommendations


Is This Right For You?

Good fit if:

  • Your team wastes time on manual processes
  • Your tools don't integrate well
  • Your SaaS bills have grown without review
  • You need custom internal tools but don't have developers

Not ideal if:

  • You're pre-product and still figuring out your processes
  • You need full-time operations support (we can recommend)

Ready to Talk?

Book a 30-minute discovery call. We'll discuss your current situation and whether automation/integration work makes sense for your stage.

No obligation. If you're not ready yet, we'll tell you.

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